FAQ

Answers to all your Spokenote questions, big and small.

Whether you’re new here or halfway through your first campaign, this is your go-to guide for how Spokenote works, what it can do, and how to make it work for you. (Still stuck? Contact us – we’ve got you.)

General questions

What is Spokenote?

Spokenote is a video engagement platform built to scale authentic human interaction. We help brands deliver personalized, measurable video experiences across physical and digital touchpoints, blending automation with authenticity so your message feels intentional, not mass-produced.

Spokenote includes powerful capabilities like dynamic video assembly, campaign management, analytics, QR activation, and branded video pages, all designed to help you send the right message to the right person at the right moment.

Our mission is simple: turn everyday touchpoints into measurable moments that make “yes” inevitable.

Who is Spokenote for?

Spokenote is built for teams that care deeply about connection and measurable results.

We partner with marketers, brand leaders, and growth teams across sports and entertainment, higher education, nonprofits, events, retail, B2B, healthcare, and more. While each industry applies dynamic video in its own way, the objective is consistent: create communication that feels intentional and personal at scale.

If you’re looking to break through the noise, increase engagement, and personalize outreach without multiplying your workload, Spokenote is for you.

Is it for print? Digital? Both?

Both. Spokenote powers personalized video experiences that can be deployed anywhere your audience is.

You can deploy Spokenote digitally through email, SMS, landing pages, and social campaigns. You can also activate it in print through QR codes on direct mail, signage, packaging, event materials, or collateral.

The video experience lives online. The entry point can be anywhere. Spokenote connects physical and digital touchpoints into one measurable experience.

Is Spokenote just a QR code tool?

Short answer: no.

Yes, Spokenote uses links and QR codes, but those are just the door. What matters is what happens after someone scans or clicks.

With Spokenote, you can:

  • Deliver video through clean, distraction-free pages
  • Personalize content by audience, campaign, or individual
  • Track views, engagement, and actions
  • Update content without changing the code
  • Scale campaigns from one-to-one to thousands
What is dynamic video?

Dynamic video is one of the core capabilities within the Spokenote platform.

Instead of recording a new video for every individual, you create short modular clips, such as an intro, a segment-specific message, or a call to action. Spokenote then assembles the right combination of those clips for each audience member based on your data.

For example, a nonprofit hosting an event may record:

  • One short intro
  • Three audience-specific message clips
  • Two variations of an ask
  • One closing call to action

Then with one click, Spokenote intelligently assembles the correct version for each recipient and generates unique URLs instantly.

The result is a video that feels personal, intentional, and made just for them, delivered at scale through automation.

How it works

What are the steps to creating a dynamic video?

Creating a dynamic video campaign with Spokenote is straightforward:

1. Upload your audience: You supply your audience information from your CRM or internal list. Spokenote reads your audience breakdown and will help you setup your campaign with places to upload variable clips that are appropriate for your audience/list.

2. Record or upload your video clips: Supply your short, focused clips. Each one becomes a modular building block that Spokenote will use for video creation at scale. Spokenote helps you easily plug clips into a framework that is a match for your audience data to make video clip creation a breeze.

3. Assemble all video variations with one click: Spokenote assembles the correct version of the video in the cloud for each recipient automatically, generating URLs for each variation and assigning the correct variation to each person on your list.

4. Share and track: Use any tool in your toolbelt to deliver Spokenote URLs. Leverage links or QR codes for deployment, and watch the numbers start to roll in. Monitor views and performance in real time as audiences interact.

Are Spokenote videos AI generated?

Spokenote is built to scale real human video, not synthetic avatars or AI-generated faces.

When using dynamic video capabilities, you record real, modular video clips inside the platform. Spokenote then intelligently assembles those clips based on your audience data.

There are no synthetic avatars, no auto-generated scripts, and no AI-created faces. Unless you choose to create video content using a third-party AI tool before uploading it, everything inside Spokenote is powered by authentic human recording.

What happens after someone clicks a link or scans a code?

They’re taken instantly to a clean, branded video page in their browser. No apps. No logins. No friction. Behind the scenes, Spokenote has already assembled the correct version of the video in the cloud, delivering the right combination of clips for that specific audience or individual. The video plays immediately, and engagement is tracked automatically. Seamless for them. Intelligent and measurable for you.

Do viewers need an account?

No account is required to view a Spokenote video in connection with a link or a code. Accounts are only needed for teams using advanced features like dynamic video creation, analytics, campaigns, and Workspaces.

Can I see who viewed my video?

Yes, depending on your setup and your viewer’s privacy settings. You can measure overall engagement and, in personalized campaigns, tie views and actions back to individual contacts or segments. This helps you follow up at the right time with the right message. If a viewer chooses to opt out of information sharing, we respect that preference and limit identifiable tracking accordingly.

Platform capabilities

What kind of content can live on a Spokenote page?

Every Spokenote page is built around video. Spokenote also makes it easy to add call-to-action buttons and create an experience all your own.

You can upload pre-recorded video clips or record directly in the in-browser platform. That video is delivered through a focused landing page with no ads, no clutter, no distractions.

Pages can be accessed via:

  • QR code
  • Direct link
  • Embedded digital placements
Can Spokenote be used in physical and digital campaigns?

Absolutely. Spokenote is designed to live everywhere your audience does.

Use it on:

  • Direct mail, postcards, packaging, signage, badges
  • Email, SMS, digital ads, retargeting
  • Events, tickets, programs, merchandise
  • …anywhere!
Can I reuse a link/code or update the video later?

Yes! If you are a platform user, you can replace video content without changing the original link or QR code. That means no reprinting, resending, or rebuilding campaigns.

Perfect for:

  • Long-running displays
  • Seasonal updates
  • Multi-location signage
  • Evergreen materials
How long can my videos be?

Standard video length is up to 5 minutes, deliberately chosen as the sweet spot for staying personal and powerful–long enough to deliver meaningful content, short enough to keep attention.

Need longer? Enterprise plans can support extended video length. Just ask.

What is a Workspace?

A Workspace is your team’s home base in Spokenote.

It’s where your Pages, Campaigns, users, and analytics live, organized in one place so nothing gets messy when you scale.

  • Personal Workspace: private, tied to one user (great for testing or solo use)
  • Business Workspace: shared across a team (built for collaboration, campaigns, and reporting)
Can multiple teammates collaborate?

Yes. In a Business Workspace, multiple users can collaborate on Pages and Campaigns, so your team can build, launch, and optimize together (without the “who has the latest version?” chaos).

What are credits?

Credits are how Spokenote measures usage in Business Workspaces. One credit equals one unique video page generated within the platform.

Credits make it easy to forecast usage and manage costs as you scale campaigns from one-to-one outreach to thousands of personalized experiences.

As the platform evolves, usage models may expand, but you’ll always have full visibility into how credits are applied.

Can I measure performance?

Yes! You’ll know what’s working, and what’s not, so you can optimize instead of guessing. You can track:

  • Video views
  • Engagement rates
  • Call-to-action clicks
  • Campaign-level performance
  • Individual-level engagement (when using personalization)
Can I brand my video experience?

Yes. Every Spokenote page can be fully branded with:

  • Your logo
  • Brand colors
  • Messaging
  • Calls to action
Does Spokenote work alongside my CRM or marketing tools?

Yes. Spokenote supports exports and integrations to bring your engagement metrics into your CRM, email platform, or other tools.

If you need something custom, our team can help connect the dots.

Getting started

What's the best way to try Spokenote?

The fastest way to understand Spokenote is to talk to our team.

We’ll walk you through the platform, show real examples that match your industry or use case, and help you map a simple first win, whether you’re testing one campaign or planning something bigger.

How much does it cost?

Spokenote offers different pricing packages based on your usage, volume, customization needs, and feature set. Whether you’re sending 100 or 100,000, we’ll work with you to create a plan that fits your budget and scale. For further information, reach out to our team to connect with sales for pricing.

Do I need technical skills?

Not at all. Spokenote is built to be plug-and-play, with a simple and intuitive interface that anyone can use. There’s no coding, design, or video production experience required. Our friendly customer success team is always here to support you anytime you have questions about how to make the most of your opportunity with Spokenote.

Security & privacy

How does Spokenote protect my data?

Spokenote is SOC 2 Type II audited, and security is built into the platform at every level.

We follow industry best practices for access control, data handling, and system monitoring to protect your content, campaigns, and audience data. Our internal controls are continuously monitored and reviewed as part of our SOC 2 compliance process.

Is my data secure?

Yes. Spokenote is independently audited to the AICPA SOC 2 standard and designed to meet enterprise expectations for security and reliability. This reduces vendor risk and helps your IT and procurement teams move quickly through due diligence.

If you have specific security requirements, we’re happy to support your internal review.

Who owns the content I upload?

You do. Your videos, creative assets, and audience data always remain yours. Spokenote is the platform that hosts and delivers the experience.

Support & troubleshooting

What kind of dedicated support can I expect with Spokenote?

You’ll have direct access to a responsive, knowledgeable Customer Success team that’s ready to help you optimize your video campaigns. Whether you need strategic guidance or technical assistance, we’re here to support you at every stage.

You’ll also have access to a robust knowledge base filled with step-by-step guides, best practices, and campaign examples to help you get the most out of Spokenote.

How fast does your support team respond?

We aim to respond to all support inquiries very quickly. For urgent issues (like major disruptions or campaign deadlines), add “URGENT” in the subject line and we’ll prioritize your ticket. We know your time matters and we’re here to help you move fast.

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From direct mailers to digital campaigns, Spokenote turns everyday moments into memorable, measurable connections. Whether you’re looking to launch your first campaign or just curious how it all works, we’ll show you what’s possible and help you get started.