Indianapolis, IN – September 24, 2024 – Proxess, a rising innovator in commercial security access solutions, has achieved significant improvements in customer engagement and lead generation following its integration of Spokenote’s innovative technology.
In an increasingly crowded market dominated by industry giants, Proxess faced challenges in brand differentiation and effectively communicating its unique value proposition. By leveraging Spokenote’s ability to link digital content to physical objects, Proxess was able to add personalized video messages to their traditional marketing outreach, achieving a remarkable 20% increase in overall customer engagement.
“Spokenote has been a game-changer for us,” said Paul Hevesy, VP of Business Development at Proxess. “The ability to deliver personalized video content and track engagement has revolutionized our approach to marketing and client outreach.”
Key results of the Proxess integration of Spokenote technology include:
- 20% boost in overall customer engagement
- Between 15-20% open rates on direct outreach campaigns, significantly exceeding industry standards
- Enhanced lead quality and more meaningful client interactions
Proxess has since implemented Spokenote’s technology across various marketing channels, including direct mail campaigns, sales literature, and business cards. This innovative approach has transformed their static marketing materials into interactive, personalized experiences for potential clients.
“We’re thrilled to see the impact our technology has had on Proxess’s marketing efforts,” said John Wechsler, CEO of Spokenote. “Their success showcases the power of personalized video messaging in cutting through the noise in competitive B2B markets.”
As Proxess continues to use and expand its use of Spokenote’s platform, the company anticipates further improvements in brand awareness, lead generation, and overall market penetration.
Dive deeper into Proxess’s success: Read the full client success story to unlock the secrets of their 20% engagement boost with Spokenote.
About Proxess
Founded in 2015, Proxess is a security solutions provider specializing in innovative wireless lockset technology. The company offers enterprise-grade, cost-effective access control solutions for various industries, including education, healthcare, and industrial manufacturing. Learn more at proxess.com.
About Spokenote
Spokenote is a Fishers, Indiana-based technology startup revolutionizing how companies and brands connect physical objects with digital experiences. Through its proprietary platform, Spokenote enables organizations to link videos, photos, and other digital content to unique codes applicable anywhere, while providing robust data analytics on code interactions. This comprehensive solution empowers businesses to create engaging experiences for their audiences and make data-driven decisions.
